Fill your demo calendar without hiring an SDR team. Multi-channel LinkedIn and email outreach that books qualified demos with the exact ICP you sell to — and you only pay per qualified call.
If your SaaS growth has plateaued between founder-led sales and a repeatable outbound motion, you are in the hardest gap to cross. Paid acquisition is getting more expensive, inbound is slow, and building an SDR team means salaries, tooling, ramp time, and management before a single meeting lands. RichOutreach installs the outbound engine for you and charges per qualified demo, not per month.
The economics work best when your annual contract value is meaningful. If your average deal is $10,000+ in year-one value, a single closed demo covers many qualified calls. At $300 per call, even a conservative close rate on ICP-matched demos returns multiples of total spend.
High deal value, a clear ICP, and a sales team that closes well when the calendar is full — exactly the profile where pay-per-qualified-call outbound outperforms retainers and ad spend.
Google and LinkedIn ad costs keep climbing while conversion holds flat. Outbound gives you a channel where cost is tied to booked demos, not auction prices.
The demos you book personally convert — but your calendar is the bottleneck. We keep the top of funnel full so your time goes on closing, not prospecting.
A single SDR can cost $70k+ all-in and take months to ramp. We deliver qualified pipeline from a warmed system without the headcount risk.
Self-serve traffic rarely matches the accounts worth a sales motion. We target named accounts and titles by your ICP so every booked call is worth taking.
Blasting the same Apollo export as every competitor burns your domain and your market. Live-sourced lists plus three channels lift replies materially.
Referral and inbound flow swings month to month. A running outbound engine gives you a steady, forecastable stream of qualified demos.
We typically target founders, VPs of Sales, Heads of Growth, RevOps leaders, and department heads who own the budget for your category — mapped to your exact ICP before launch.
Most lead-gen breaks because it is single-channel, list-recycled, and billed by the hour. We rebuilt every layer of the system around one outcome: qualified calls on your calendar.
We build target lists from the live internet and intent signals, not the same stale Apollo export everyone else is emailing. Your prospects aren't seeing your message for the fifth time this month.
Email, LinkedIn, and warm calling hit the same decision-maker at different touchpoints. Coordinated multi-channel outreach lifts reply rates well beyond any single channel run alone.
No retainer. No charge for opens, clicks, or activity dashboards. You pay a fixed price per qualified call that matches your agreed ICP and lands on your calendar.
Outbound runs on separate sending domains and mailboxes with SPF, DKIM, and DMARC configured and warmed. Your primary domain and sender reputation are never touched.
Every prospect is scored against the criteria we agree together. If a booked call doesn't match your ICP, it doesn't count and you aren't charged for it.
Sequences, LinkedIn content, and targeting are written specifically for US and Canadian decision-makers, time zones, and buying behaviour.
$2,500 to build the system properly. After that, $300 for every qualified call that lands on your calendar. Nothing for opens, clicks, or activity reports.
A 60-second qualification check, then a 15-minute call to map your ICP and the economics. If it is not a fit, we will tell you on that call.
$2,500 to build it. $300 for every qualified call after that.